Blogs & Articles
Gartner AI Research Blog
Research-backed thought leadership article written for Feedonomics, exploring how AI platforms and agentic commerce are changing the role of product data in ecommerce.
• Client: Feedonomics
• Content type: Thought leadership / research analysis piece
• Focus: Analysis of Gartner research on AI commerce, product data readiness, product data enrichment, answer engine optimization, and the strategic importance of structured catalog data
• Role: Research synthesis, ecommerce trend analysis, narrative framing, product positioning, and strategic editorial writing
Ghostwritten thought leadership article written on behalf of Commerce’s B2B VP, helping manufacturers and distributors understand how digital maturity can reduce operational friction.
• Client: BigCommerce
• Content type: Ghostwritten executive thought leadership
• Focus: Analysis of B2B buyer expectations, tech stack friction, operational burnout, digital maturity, automation, and scalable self-service ecommerce experiences
• Role: Executive ghostwriting, B2B messaging, concept development, narrative framing, and strategic editorial writing
B2B Digital Maturity Assessment Blog
Keeping Commerce Weird Podcast: The Reality Behind the Agentic Commerce Hype
Podcast recap and thought leadership article written for BigCommerce, translating an expert conversation on agentic commerce into actionable insights for ecommerce brands.
• Client: Commerce
• Content type: Podcast recap / thought leadership article
• Focus: Analysis of AI-driven product discovery, product data quality, autonomous shopping, brand trust, and the future of human and bot-led commerce journeys
• Role: Narrative framing, content synthesis, ecommerce trend analysis, key takeaway development, and editorial writing
Data-driven holiday ecommerce trend report written for BigCommerce, analyzing year-over-year performance and consumer behavior insights during Cyber Week (Thanksgiving through Cyber Monday).
Client: BigCommerce
Content type: Data insights piece
Focus: Analysis of ecommerce sales trends, holiday performance metrics, and actionable insights for brands and retailers
Role: Topic research, data synthesis, report writing, narrative framing, and strategic editorial presentation
2024 Cyber Week Blog
LA Police Gear Customer Story
Customer success story written for BigCommerce showcasing how LA Police Gear improved site performance and conversion after a redesign and platform optimization.
Client: BigCommerce
Content type: Customer success story
Focus: How a tactical gear retailer improved site stability, performance, and conversion through platform redesign and optimization
Role: Interviewing stakeholders, crafting narrative, and writing strategic content highlighting business impact and user experience improvements
Best Ecommerce Platforms Article
SEO-optimized comparison and guide article written for BigCommerce to capture high-intent search interest around ecommerce platform selection.
Client: BigCommerce
Content type: Long-form SEO article/comparison guide
Primary keyword: Best ecommerce platforms
Performance: ~11,200 YTD organic clicks; ranks #1 on Google for target keyword
Role: Topic research, writing, SEO structuring, competitive keyword targeting, and strategic content collaboration
SEO-optimized long-form article written for BigCommerce to define the ecommerce category and serve as an educational resource for high-intent searchers.
Client: BigCommerce
Content type: Long-form SEO article/cornerstone content
Primary keyword:Ecommerce
Performance: ~15,000 YTD organic clicks; ranks #2 on Google for target keyword
Role: Topic research, writing, SEO optimization, competitive keyword targeting, and strategic content collaboration
Ecommerce Article
